Showing posts with label Pinterest. Show all posts

Tuesday, 19 June 2012

Social Media and Online Customer Trends [Infographic]

June 19, 2012

Social Media and E-commerce

Social media use and e-commerce have strong business connections. Where are the trends heading? Are online sales trends through social media on an exponential growth track or on a realistic, small growth trend similar to non social media linked sales?

Here is an interesting infographic from Gloople, and the highlights:

Only 9% of commerce currently generated online
60% of consumers shop online quarterly
By 2015, 50% of companies will generate online sales through social media or mobile apps
Estimated: 192 Million consumers will shop online by 2016
Big Jump: Ave. annual online spending by consumers in 2016 over $2,000
Big Online Sales globally – estimated to exceed $400 Billion annually by 2016

Social Media Consumer Trends:

20% online purchases within a social media site
40% of Twitter Users search for products & services via Twitter
12% of consumers made purchases due to info found on Twitter
75% more likely to purchase if a friend endorses through social media
34% more likely to share purchase info on social media site than on an e-commerce site
77% of online shoppers use reviews
81% receive online advice on products & services

Social Media Commerce Facts and Statistics

700 Billion minutes / month spent on Facebook
6.5% click through rate on Facebook walls
Don’t forget Google+ …now at 170 M users
Pinterest now accounting for 3.6% of referral traffic
Pinterest click through rate 3 times more than Google+
65% of global top 100 companies have a Twitter account

Here are some additional Social Media articles, blogs and infographics:

Social Media Use, From the Employer Perspective [infographic]
Twitter Statistics Showing Exponential Growth [infographic]
Digital Marketing – Conversion Opportunities for Business
Social Media Buttons for Targeting Your Business Audience [infographic]
Social Media Statistics on the Fortune 500 Companies [infographic]
Social Media Statistics on Pinterest – Traffic and Online Sales Impacts

Strategy Plan One

http://strategyplanone.com

Business information, resources and tips for the entrepreneur

Friday, 25 May 2012

Social Media Buttons for Targeting Your Business Audience [infographic]

Social Media Buttons

Many businesses need to consider what social media platform to use when messaging and targeting audiences, as each represents slightly differing markets. Some provide great referral traffic and significant volumes of traffic to your business. Some social media platforms are dominated by male users, while others have a majority of female users.

Whether you are focused on Business to Business (B2B) or Business to Consumer (B2C), here are some of the highlights of the business perspectives from this infographic:

Largest volumes of uses: Facebook, Twitter, LinkedIn
Female audience majority: LinkedIn, Pinterest, Twitter
Male audience majority: Google+, Facebook
B2B: LinkedIn, Twitter, Facebook
B2C: Stumbleupon, Digg
Referral Traffic: Facebook, Stumbleupon, Twitter, Pinterest

Here is another infographic on social media buttons for business from TheSearchAgents.

Other Social Media blogs and infographics:

Strategy Plan One

http://strategyplanone.com

Business information, resources and tips for the entrepreneur

Saturday, 19 May 2012

Social Media Statistics - Pinterest Traffic and Online Sales Impacts [infographic]

Strategy Plan One

May 19, 2012

Social Media Statistics – Pinterest

Here is some proof that Pinterest, the growing social media pinning site, is gaining massive e-commerce momentum. Check out these statistics illustrated in this infographic from Shopify on Pinterest:

3rd most popular social media site
145% – daily growth in new users
16% gain (over 2011) stores citing revenue from Pinterest
Over 400% increase in online orders from pins over the last 6 months
$80 average order through Pinterest

Check out some more interesting social media blogs:

Business and social media
Social media marketing and other marketing activities
Social media Over valuation [infographic]
Social media valuation factors
Social media facts, figures, stats

Strategy Plan One

http://strategyplanone.com

Business information, resources and tips for the entrepreneur