Showing posts with label Linkedin. Show all posts
Showing posts with label Linkedin. Show all posts

Friday, 25 May 2012

Social Media Buttons for Targeting Your Business Audience [infographic]


Social Media Buttons

Many businesses need to consider what social media platform to use when messaging and targeting audiences, as each represents slightly differing markets. Some provide great referral traffic and significant volumes of traffic to your business.  Some social media platforms are dominated by male users, while others have a majority of female users.
Whether you are focused on Business to Business (B2B) or Business to Consumer (B2C), here are some of the highlights of the business perspectives from this infographic:
  • Largest volumes of uses:  Facebook, Twitter, LinkedIn
  • Female audience majority: LinkedIn, Pinterest, Twitter
  • Male audience majority: Google+, Facebook
  • B2B: LinkedIn, Twitter, Facebook
  • B2C: Stumbleupon, Digg
  • Referral Traffic:  Facebook, Stumbleupon, Twitter, Pinterest
Here is another infographic on social media buttons for business from TheSearchAgents.
social media buttons for busines
Other Social Media blogs and infographics:

Business information, resources and tips for the entrepreneur
© 2012 Strategy Plan One

Wednesday, 16 May 2012

Social Media Statistics and Impacts on Business [Infographic]


May 16, 2012

Social Media Statistics

An interesting infographic from Pagemodo has just been released, illustrating the statistics and impacts of social media on businesses.  Here are some highlights of their survey:
  • 53% use Social Media for business / 47% do not
  • 19% use Facebook, 15% use LinkedIn, 4% use Twitter
  • 12% of respondents say social media is a must in business marketing
  • 33% of businesses use metrics to measure Return on Investment from social media activities
What is the biggest benefits:
  • 88% of Brands indicate exposure as one of the biggest benefits
  • 72% claim increased traffic from social media marketing is the biggest 
  • 62% of marketers state improved search rank is the best benefit 
  • Dell claims a 300% traffic improvement with social media 
social media statistics
Business information, resources and tips for the entrepreneur

Tuesday, 17 April 2012

Social Media Sites – Pushing Over Valuation? (Infographic)


April 17, 2012 

Social Media Sites

We have all heard the hype and buzz around the valuations of social media sites.  These sites have gained massive users quickly and before you blink, now are worth billions.  With Facebook on the verge of an Initial Public Offering (IPO), the estimated value puts Facebook near $100 Billion, 50 times revenue value!
Here is an interesting look at timelines, revenues and valuations of social media sites, courtesy of gplus.com.  Statistics and valuation highlights of this infographic on social media site valuation:
  • Facebook: $3.7 Billion in revenue (2011), 1 Billion users, $100 Billion valuation (50 times revenue)
  • Twitter: $150M Revenue, 300 M users, $7.7B value (50 times revenue)
  • Linkedin: $200M in revenue, $9B valuation (45 times revenue)
  • Groupon:  $760M in revenue, $25B valuation (32 times revenue) 
social media sites

Business information, resources and tips for the entrepreneur
© 2012 Strategy Plan One