EService, Social Media and Customer Service Trends [infographic]

Strategy Plan One

June 23, 2012 

Eservice, Social Media and the Customer

With the social media craze estimated to grow by 37% this year, businesses must be ready to intercept social media friendly customers and serve them well.  It’s not just about speed of service to customers, but the other factors that play into building that customer base, and just as important, retaining those customers.

Here is a strategic look at customer service from the Eservice & Social Media business side, in this infographic from Bluewolf.

Ground-breaking customer service models driven by:

• 87% customer demand for better service
• 71% from pressures from competition 
• 28% loyalty of the customer

Customer behavior when businesses screw up:

• 17% leave after a single mistake
• 40% hit the road after a two mess-ups
• 28% have had enough after the third mistake

Social Media and Eservice Trends:

• E-service (web, social media, chat) estimated to grow by 53% in the next year
• Social media expected to grow by 37%
• By 2020: 90% of businesses will use social media for responding to customer inquiries
• 20% of Fortune 500 companies engage with customers on Facebook

Changing the customer service model may be necessary for businesses as the social media platforms in use will continue to grow.  Integrating and emphasizing an Eservice model would seem essential to the speed and effectiveness of customer service, in satisfying the customers for long-term relationships with businesses.

Here are some additional Social Media articles, blogs and infographics:

• Social Media, Mobile and Internet Data by the Minute [infographic]

• Social Media Use, From the Employer Perspective [infographic]
• Twitter Statistics Showing Exponential Growth [infographic]
• Digital Marketing – Conversion Opportunities for Business
• Social Media Buttons for Targeting Your Business Audience [infographic]
• Social Media Statistics on the Fortune 500 Companies [infographic]
• Social Media Statistics on Pinterest – Traffic and Online Sales Impacts

Customer Service blogs and infographics:

• Self-Service – The Evolving Automated Customer Service Experience
• Contract Proposal Can Lead to More Clients, More Revenue
• Product Mix – Designing Products and Services for the Consumer

Strategy Plan One

http://strategyplanone.com

Business information, resources and tips for the entrepreneur

© 2012 Strategy Plan One

Social Media Sites – Pushing Over Valuation? (Infographic)

Strategy Plan One

April 17, 2012 

Social Media Sites

We have all heard the hype and buzz around the valuations of social media sites.  These sites have gained massive users quickly and before you blink, now are worth billions.  With Facebook on the verge of an Initial Public Offering (IPO), the estimated value puts Facebook near $100 Billion, 50 times revenue value!

Here is an interesting look at timelines, revenues and valuations of social media sites, courtesy of gplus.com.  Statistics and valuation highlights of this infographic on social media site valuation:

• Facebook: $3.7 Billion in revenue (2011), 1 Billion users, $100 Billion valuation (50 times revenue)
• Twitter: $150M Revenue, 300 M users, $7.7B value (50 times revenue)
• Linkedin: $200M in revenue, $9B valuation (45 times revenue)
• Groupon:  $760M in revenue, $25B valuation (32 times revenue) 

Strategy Plan One

http://strategyplanone.com

Business information, resources and tips for the entrepreneur

© 2012 Strategy Plan One